Paselec brand philosophy
PASELEC is committed to perfectly blending the joy of riding with innovative electric assist technology, providing high-quality electric bicycle solutions for users of different ages, physical abilities, and riding scenarios.

Adhere to customer needs as the innovation goal
The best advertising isn't what we say, but the user experience. Since the brand's inception, we've provided countless e-bikes to many different users. Their journeys and stories are our greatest motivation for continuous innovation.

Our Vision
We aspire to become one of the world's most trusted brands in the e-bike industry, bringing "assisted riding" into everyday life, into cities, and into the hands of everyone who yearns to explore the world on two wheels. At the same time, we hope to bring joy to every customer through riding.


Fashion is also our synonym
At PASELEC, we firmly believe that cycling is not just about speed, but a lifestyle. We combine technology and design to make every journey a dynamic and fashionable experience. From city streets to mountain trails, PASELEC represents a confident, free, and unique cycling attitude. We don't follow trends; we create them.
Factory real scene display
We firmly believe that "intelligent manufacturing, automated processes, and quality first" are the keys to maintaining our leading position and creating value for our users.

Precision assembly
In critical stages such as chassis welding and vehicle assembly, we deploy robotic systems to collaborate with human workers, achieving precise positioning and stable operation. This not only accelerates the production pace but also ensures product consistency and reliability.

Intelligent production line layout
We have adopted a modern layout within the factory, introducing automated handling, assembly robots, and automatic testing equipment. In this way, every step, from parts warehousing to final vehicle shipment, is based on digitalization and automation, significantly improving production efficiency and reducing human error.

Data-driven, continuous optimization
Data generated during the production process is collected and fed back in real time to monitor equipment status, process stability, and yield trends. Through data analysis, the production process is continuously optimized, thereby simultaneously improving product cost and quality and bringing greater value to users.


